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The colossal money in US F1 deals – and how Ferrari have cashed in – Crash

F1 has seen a money-spinning boom in sponsorships from the United States, and Ferrari are reportedly the big winners so far.
The sport’s growth in the US is reflected in the F1 2023 calendar which will feature three races Stateside – in Las Vegas, Austin and Miami.
Ferrari have cashed in to an extraordinary degree, according to Sport Business.
There have been 161 deals between US sponsors and F1 teams in 2022, according to the report.
This is a 21.1 percent increase from 2021 and a 66 percent increase from 2020.
Most recently, US-owned Haas announced that MoneyGram would become their new title sponsor and the team’s name would change next season to MoneyGram Haas.
McLaren have a partnership with Google, and Red Bull’s title sponsor is Oracle, also two US-based businesses.

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American drivers, such as IndyCar star Colton Herta, are also being considered for F1 seats across the grid as teams maximise their visibility in the US.
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